For Sohlis, we developed a brand strategy that harmonizes Jamaican cultural heritage with modern wellness innovation. Our approach focused on translating the richness of traditional practices into a cohesive, premium brand identity that communicates authenticity, quality, and vitality.
From visual language to messaging framework, every element was designed to provide clear brand guidance, ensuring consistency and resonance across touchpoints. The result is a confident, culturally rooted brand that positions Sohlis as a leader in Caribbean wellness, inspiring trust, connection, and long-term growth.